Reorienting an image from a wall plane to a terrazzo floor changes everything: what would be a
picture people stand before becomes a visual field they physically enter and move across. As the picture plane becomes a ground plane, the work stays flat yet behaves spatially, occupying an active zone where image, architecture, and public circulation overlap.
For Greenville-Spartanburg International Airport (GSP), a three-medallion terrazzo suite forms a
regional triad: Reedy River Falls and Flow evokes waterways and riverbank vegetation; Convergent Gateway maps arrival and growth; and Woven Cityscape recalls downtown networks and textile histories. Custom aggregate colors and precision-fabricated aluminum divider strips translate those references into permanent, high-traffic terrazzo, legible both at a glance and in close detail, creating a civic surface that unfolds underfoot.
Realized with David Allen Company, the Greenville-Spartanburg International Airport suite brings together Reedy River Falls and Flow, Convergent Gateway, and Woven Cityscape to translate Upstate South Carolina’s waterways, regional growth, and textile histories into durable architectural terrazzo.
Across my practice, whether activating ground planes in terrazzo or GFRC, or engaging vertical surfaces with murals and dimensional wall reliefs, I use color, geometry, and systems thinking to create conceptually rich yet crowd-pleasing public artworks that read quickly, unfold slowly, and become part of how people encounter and navigate shared places. I’m especially interested in projects where visual form, stakeholder collaboration, technical fabrication, and architecture work together, not as separate layers but as one integrated public experience.
That perspective is grounded in a 30-year art practice and sharpened by two decades as an art professor and gallery director, overseeing 200+ exhibitions, installations, and site-responsive projects. The GSP medallions are part of a growing body of architecturally integrated terrazzo and civic- scale work, including current commissions for transportation, civic, and campus environments.
At Greenville-Spartanburg International Airport, Reedy River Falls and Flow transforms a high-traffic elevator lobby into a vivid civic surface shaped by waterways, riverbank vegetation, and movement.
I’ll be attending CODAsummit in Santa Fe and can be reached through the Whova App to
connect about upcoming RFQs or RFPs, architectural integration, durable materials, or future
collaborations. My work can also be viewed at jason-hoelscher.com.
Header Photo: Detail of Convergent Gateway: custom aggregate colors and precision-fabricated